Tag Archives: advertising

The Who Sell Out. They All Sell Out.

Posted 21 September 2009 | By | Categories: Arts Biz, Business & The World, Culture, Music - Current, Music - Retro | No Comments

Originally released in 1967, The Who Sell Out received the Deluxe Edition reissue treatment earlier this year –  and it could not have come at a more prescient moment.  As the music industry’s revenue continues to fall and fall and fall, some of the cleverer music marketers are seeking new ways to promote their artists and [...]

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Your Ultimate Problem With Social Media

Posted 21 May 2009 | By | Categories: Media | No Comments

When is it OK to unfriend the dead?

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Magazines Giving Up; Tabloids To Come?

Posted 29 April 2009 | By | Categories: Business & The World, Essays, Media | No Comments

As an old print hand, the collapse of the magazine business model has been a sad thing to observe and play a small part in. The typical big US title think something youd pick up at the airport or (tellingly) from a waiting area has staked its business for decades on printing & distributing [...]

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The Quaker Oats Bellwether

Posted 16 April 2009 | By | Categories: Business & The World | 2 Comments

Quaker Oats, one of Americas great venerable supermarket products, staged a complete relaunch of its brand over the last two months. The campaign has won kudos both for its general positivity in these otherwise dark times sick of bailout-themed ads yet? but also for the way that it reframes oats as a power [...]

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